With eco-chic becoming ever more popular, there is a growing range of shopping suggestions, style advice and must-do lists. One of the most practical guides is 12 Rules To Dress By, an initiative by jewelry designer Amisha Ghadiali who has been fighting for a green and fair fashion industry since 2008.
So how do these 12 Rules To Dress By work? The Elegance Rebellion website provides a handy overview of the basic rules, which consumers are encouraged to keep in their wardrobes and wallets in order to prevent unnecessary purchases and make the most sustainable style choices. In addition, the 12 Rules To Dress By poster includes a wardrobe checklist to keep track of the contents of your closet.
The rules include relatively simple principles such as buy fair trade, choose organic fabrics, and ask yourself if you really need something new. But Elegance Rebellion also suggest you’d research ethical designers, ask shop assistants about the origin of the clothing, and upcycle old clothes into new ones.
It may not be easy to follow each of the 12 Rules To Dress By all the time. In fact, it took Amisha Ghadiali two years to work them out and make them part of her daily routine. For anyone who’s just started that challenging journey towards a sustainable wardrobe, it will be a relief to know that there are many ways to reach that destination. Buy less is a simple yet effective way to start. Rent or borrow clothing for special occasions, such as weddings, is another. And what’s difficult about taking care of your clothes: washing them sparsely and at low temperatures, repairing them when necessary – and making them last?
And let’s not forget the don’t’s. Dumping clothes in the garbage can, washing at high temperatures and using a tumbler dryer are definite no-no’s when it comes to a green wardrobe. The same goes for buying cheap clothing and frequenting fast fashion stores. Now how difficult can that be?
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